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Two years before founder Ray DeMarini started his own company in 1989, he was hired by ESPN as the advisor and host of a series of instructional softball videos. To this day, Ray DeMarini's Reflex Hitting System is still ESPN's most successful home video.
Taking his expertise and credibility to his self-named company, DeMarini made headlines in 1993 with the world's first multi-wall bat, the Doublewall. Innovation hasn't let up since, as the company continues to be a trend-setter in...